When it comes to professional blogging, it’s hard to make sweeping generalizations, especially when it’s about the average earnings of a blogger.  Some people make money blogging fairly easily, ringing up a thousand dollars in revenue in their third month alone.  Some bloggers, however, don’t have as much luck, even if they felt that they did their best with their sites.

If you’re part of the latter group and would like to know what you might be doing wrong, then this article is for you.  Below is a list of the most common reasons why your blog isn’t performing, despite your best efforts:

1.  You’re jumping the gun:

It’s already your third month blogging, and you’ve followed every smart piece of advice on blogging out there, but nothing seems to be happening yet.  Is anything wrong?  Well, nothing is, but you’re looking for profit way too early in the game.  While some bloggers are lucky enough to earn money within their first three months, most bloggers often have to make do with little or no revenue for the first six months – or even for the first year!  Just exercise some patience and focus your efforts on making your blog stronger and more credible, instead of agonizing about when your first paycheck will finally come.

2.  Ads have overrun your site:

A common mistake among newbie bloggers is to become overeager with advertising in the hopes of earning as much as money in as little amount of time as possible.  The problem here is that excessive advertising is often enough to drive people away from your blog.  Remember that your visitors aren’t dropping by your site to appreciate your current advertising strategy – instead, they’re there under the assumption that you can offer them something new and interesting to read about.

3.  You don’t post enough entries:

Regular and frequent updating is crucial in making your blog retain a high place in search engine rankings.  If you think you’re doing a good job by updating around three or four times a week, you’re in for quite a surprise.  If you’re just new to the blogging game, you’re expected to update your blog as frequently as possible.  If you can make at least one blog post for each day of the working week, great!  If you can blog even on weekends, even better!  Constant updating pushes search engines to index your site just as frequently, eventually bumping your site up to a higher spot in search engine rankings.

4.  You’re blogging only for the money:
Let’s face it: if you’re in it only for the money, you’re probably not going to make a lot.  This is because blogging is more than just coming up with a working marketing strategy or finding a topic that’s hot and popular.  Instead, it’s all about what YOU can offer to your readers.  Most bloggers end up writing about topics that are popular, not exactly those that they’re passionate about.  The important thing here is to find a niche that you love and avoid marketing shortcuts that don’t help you make money blogging in a sustainable way.

If any of these common traps are exactly the sort you’ve fallen into, it’s not too late!  Just make a few key adjustments and changes to your blogging strategy, cultivate some patience and tenacity with your blog, and the rewards will come to you in due time.

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